Laying the foundation for success helps determine whether your book will make it – or not. Branding and platform are terms we hear a lot, but do they really matter to book sales? In fact, they do. This presentation will break down creative ways to build a foundation that will support your book and build your success with a simple pathway to create more book sales. 

We’ll discuss simple tools every author needs, including:

• The key elements every author platform MUST include

• Why being obsessed with your readers matters

• Secrets to creating a great author website

• How to develop a newsletter your readers will love

• Branding made easy: A few questions to ask yourself to help the process along

• Social media: where do you really need to be to drive book sales? 

• Promoting your book early – how early should you start?

• The first 30 days of your book are the most crucial, key ways to maximize that time

Penny C. Sansevieri, Founder and CEO of Author Marketing Experts, Inc., is a bestselling author and internationally recognized book marketing and media relations expert. She is an Adjunct Professor teaching Self-Publishing for NYU. She was named one of the top influencers of 2019 by New York Metropolitan Magazine. 

Her company is a leader in the publishing industry, having developed innovative Amazon visibility campaigns. It also offers national media pitching, online book marketing, author events, and other strategies to enhance author/book visibility. 

She is the author of 23 books, including the newly released: The Amazon Author Formula, Revise and Re-Release Your Book, 5-Minute Book Marketing for Authors, and From Book to Bestseller. 

AME has had dozens of books on top bestseller lists, including those of the New York Times, USA Today, and the Wall Street Journal. 

To learn more about Penny’s books or her promotional services, visit www.amarketingexpert.com.